What does your brand stand for? What makes you different? And what are the truths only you can say? Michelle Sassa has created compelling mindshare for some of the world’s best-loved brands, and built startup brands from scratch. Big brands and startups seek her strategic thinking and copywriting for brand building and rebranding, distinct brand voices and stories, product positioning, taglines, brand naming and more. Whether yours is a new startup that wants to stand out or an established brand that yearns to stand for something more, Branding Strategist, Freelance Copywriter & Copygirl author Michelle Sassa can uncover your brand’s personality, determine your unique position in the marketplace and communicate your truths in a voice that your target actually wants to hear.