Branded Web Content
Brand Story
Positioning & Purpose
Service Descriptions & Conversion Copywriting
The Client
Jet Set New York
What We Did
Positioning
Brand Voice & Story
Branded Web Copy
Conversion Copy
Email Marketing
Brand Voice & Story
Branded Web Copy
Conversion Copy
Email Marketing
The Overview
Acclaimed still photographer Kanji Ishii was launching a content and production service to utilize his state of the art studio and world class retouchers when he doesn’t have bookings. Kanji wanted this new brand to be distinct from his high-end photography business, and to communicate affordability while still appearing high quality. The resulting brand voice is approachable and fun yet positions Jet Set as a team of technical masters that can elevate your image and get your brand noticed.